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My rewrite of "You Bought It" follows:

Did you support Trump? Politicians of many stripes often try to turn ordinary people against each other. We built this country together, but now politicians purposefully divide us. I don't want America divided:

8. He said Clinton was in the pockets of Goldman Sachs, and would do whatever they said. Then he put half a dozen Goldman Sachs executives in positions of power in his administration. Politicians of many stripes have their pockets full, let's clean house together. Stand against corruption, and we'll stand with you.

1. Trump said he wouldn’t bomb Syria. Then he bombed Syria. Stand against his lies, we'll stand with you.

2. He said Mexico would pay for the Wall, now he has asked Congress to spend our tax money on it. Stand up, we'll stand with you.

3. He said he’d clean the Washington swamp. Then he brought into his administration more billionaires, CEOs, and Wall Street moguls than in any administration in history, to make laws that will enrich their businesses. Stand against corruption, we'll stand with you.

Nicholas Kristof’s My Most Unpopular Idea: Be Nice to Trump Voters, like most articles about judgment and outrage around this election, comes down on one side. In this case, the “nice” side, awfully close to policing the feelings of other people. "Be nice" shoots down what should be a strawman, except that it is widespread, of shouting outrage at voters you don’t know, who don’t know you, over social media — and pretending that the volume is activism.

Many studies are finding that the best way to frame an argument is to use their values. The studies have a simple format: they take an issue like climate change, and describe it to a conservative in liberal-sounding